Thursday, January 28, 2010

Not Ugly Betty! Nooo!

Ugly Betty cancelled in US, BBC News.

Award-winning TV comedy Ugly Betty has been axed in the US after four series, TV network ABC has announced.

The show, starring America Ferrera as a style-challenged woman working at a New York fashion magazine, was a critical success when it began in 2006.

But the show has struggled recently, with ratings in the US falling from an average 8.1m to 5.3m viewers between the third and fourth series.

ABC said the show will conclude its run in April.

"We've mutually come to the difficult decision to make this Ugly Betty's final season," executive producer Silvio Horta and ABC president Steve McPherson said in a joint statement.

"We are announcing now as we want to allow the show ample time to write a satisfying conclusion."

Mutually? No one asked me! And I am not satisfied with this conclusion. :(


1 comment:

La Lubu said...

Know why the viewership dropped? Because the DAY CHANGED, from Thursday nights to Friday nights. Bring it back to Thursday (or...some weekday other than Friday), and the viewership will return. Duh!!